IBS

CRM & Marketing Automation

In today’s business landscape, building strong customer relationships and simplifying communication are key to growth.

At IBS Customer Experience, we provide integrated CRM and marketing automation solutions that help you organize customer data, drive engagement, and maximize your marketing ROI.

Whether you’re implementing a CRM system for the first time or enhancing your marketing workflows, we guide you through a seamless journey—from setup to intelligent automation.

CRM Setup & Customization

We design, configure, and enhance CRM systems to match your business model. Whether you’re in sales, support, or marketing, our setup ensures your team stays connected and productive.

What We Offer:

  • Custom fields and modules development based on your industry and business needs

  • Custom dashboards and performance auto reports

  • Automation of messages, reminders and lead follow-ups

  • Integration with emails, forms, chatbots, WhatsApp and websites

  • Knowledge base development for employees and customers 

Marketing Automation Setup

We build smart, automated customer journeys that send the right message to the right person at the right time. Whether you’re nurturing leads or retaining customers, we help you scale your efforts with less manual work.

What We Offer:

  • Behavior-based campaigns and workflows
  • Automated email sequences
  • Real-time performance tracking and insights
  • Form and website integration

AI-Powered Engagement

AI-Powered Engagement
Using advanced AI technologies, we help you understand customer behavior, automate interactions, and personalize engagement across all digital channels.
From chatbots that respond instantly, to predictive analytics and dynamic content delivery—AI enables smarter, more efficient customer journeys that drive conversion and loyalty.

What We Offer:

  • Intelligent chatbots for real-time customer support and lead qualification
  • Predictive analytics for customer actions and preferences
  • Personalized messaging and content recommendations powered by AI
  • Next-best-action strategies to guide customer decisions
  • Dynamic content targeting based on behavior and segmentation

Loyalty Program Design

We design customer loyalty programs that actually work—whether you’re offering points, cashbacks, or exclusive offers.
Our programs are built around customer behavior, designed to retain, reward, and grow your customer base.

What We Offer:

  • Points-based or tiered loyalty systems
  • Custom rewards tied to purchases or engagement
  • Program integration with CRM and marketing tools
  • Analytics to track loyalty impact